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Series: Marketing Made Easy
This month we are going to focus on Marketing. We're not talking about your standard blah blah blah marketing. But honest to goodness...
Natasha Ace
Sep 1, 20191 min read
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Marketing your Niche
Now that you have a clear idea of the symptomatology of your ideal client niche, we recommend that you start to develop the best...
Natasha Ace
May 9, 20192 min read
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Your Niche and Your Bio
When you are in private practice you want to seem as broad as possible and yet I'm asking you to niche. So how do you do both? It is...
Natasha Ace
May 6, 20192 min read
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Why Niche? Your biggest threats
As it stands, anyone can set up a practice and bulk bill their clients. They'll limit their clinical service so they can stay within th
Natasha Ace
May 3, 20192 min read
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Developing your niche
As practices become more and more general and Medicare provides the ability for anyone to hang a shingle and work in private practice, we...
Natasha Ace
May 1, 20191 min read
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Telehealth: Wrap up
We've covered so many things about telehealth and your practice. We sincerely hope you have had some new things to think about when...
Natasha Ace
Apr 25, 20192 min read
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March Webinar: Talking about money with clients (Don't miss April)
#privatepracticebasics
Natasha Ace
Apr 3, 20191 min read
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New Client Induction: Your Room
Now that the client has finally made it into your office, we start to assess what does the client experience to make them feel "safe." ...
Natasha Ace
Mar 27, 20193 min read
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New Client Induction: The Reception
When I owned a private practice in the States, I had a young woman from one of the local universities contact me about completing a...
Natasha Ace
Mar 25, 20192 min read
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Client Induction: The SMS
You can do so many things with an SMS. Make it work in your favour. If a client is late, send them a map. Not sure how to do that? Get...
Natasha Ace
Mar 21, 20191 min read
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New Client Induction: the email
Most practices are busy(ish). Which means your new clients are taking a booking in your diary that is 2-6 weeks away. Even if clients...
Natasha Ace
Mar 19, 20192 min read
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Accepting Credit Card Details over the phone
Credit Cards are always a tricky aspect of private practices. As this is a relatively new thing for practitioners, they're unsure how to...
Natasha Ace
Mar 18, 20192 min read
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New Client Induction: Is your reception team asking these questions?
Often times when an administration team member is hired within a private practice, one of their goals is to turn enquiries into bookings....
Natasha Ace
Mar 14, 20192 min read
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New Client Induction: The Phone Call
The new enquiry phone call is quite possibly the most critical part of client induction. If you believe that reaching out is the hardest...
Natasha Ace
Mar 12, 20192 min read
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New Client Induction: The Basics
We all know the importance of first impressions. Our next course is to help you broaden this impression for your new enquiries, which...
Natasha Ace
Mar 7, 20192 min read
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Freebie Alert! Step by Step for a Digital Health Practice
As the allied health field evolves and technology becomes more mainstream, we find it hard to keep up. Whilst the general practitioners...
Natasha Ace
Mar 4, 20191 min read
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Freebie Alert! 20 Day Business Challenge
In our lead up to March Madness (if you are unfamiliar with this American Meaning, please see this video here) we trust that your...
Natasha Ace
Feb 28, 20191 min read
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